McVitie's - Win with McVitie’s | Britain’s Got Talent

Promotion by McVitie's with their headline sponsership of Britain’s Got Talent

As the headline sponsor of Britain's Got Talent, in 2022, McVitie's ran an on-pack promotion for shoppers to get the chance to win BGT and AGT tickets, as well as merchandise. This promotion was a huge success and won McVitie's an IPM award in 2023.

This on-pack promotion was a purchase necessary promotion and shoppers could make their entry on thee microsite at www.mcvitiesbgt.co.uk and be in the chance to with some Britain's Got Talen-themed prizes.

Promotion by McVitie's with their headline sponsership of Britain’s Got Talent

To enter: You must purchase a promotional McVitie's product (see clause 6 for full list) within the Promotional Period. Each entry must be supported by a separate purchase and confirmed by an original till receipt. Retain your original itemised till receipt for each entry.
Uploaded:
26/6/2024
Share:
Brand:
McVitie's
In collaboration with:
Britain's Got Talent
First seen:
26/06/2024
Found:
IPM 2023 Awards
Type of Promotion:
Free Prize Draw
Promotion Category:
Biscuits
Food Cupboard
Prizes:
Experiences
Merchandise
Entry Mechanic:
Form
Tags:
Microsite
On-pack
Brand Collaboration
Award Winning
Entry Requirements:
Purchase necessary except for NI, UK, 18+
View Promotion T&Cs:
Promotion T&Cs
Live placement:
Screenshot:
McVitie's - Win with McVitie’s | Britain’s Got Talent
Screen recording:
Screenshot:
McVitie's - Win with McVitie’s | Britain’s Got Talent

PriZe Details

Overview of the promotion's prizes:

  • Draw 1: 07/03/2022 - 31/03/2022, draw date on 04/04/2022, 15 x Pairs of Tickets to BGT Dress Rehearsals, 110 x Pairs of Personalised BGT Mugs
  • Draw 2: 01/04/2022 - 09/05/2022, draw date on 12/05/2022, 35 x Pairs of Tickets to BGT Final, 65 x Pairs of Tickets to BGT Semi-Final, 110 x Pairs of Personalised BGT Mugs
  • Draw 3: 10/05/2022 - 15/07/2022, draw date on 18/07/2022, 1 x Trip for two to America's Got Talent, 110 x Pairs of Personalised BGT Mugs
  • Mop up Draw: 16/07/2022 - 31/12/2022, draw date on 04/01/2023, 20 x Pairs of Personalised BGT Mugs

Estimated Prize Pool:

£10,000 - £50,000

To enter: You must purchase a promotional McVitie's product (see clause 6 for full list) within the Promotional Period. Each entry must be supported by a separate purchase and confirmed by an original till receipt. Retain your original itemised till receipt for each entry.

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