Walkers' 'No Walkers No Game' On-Pack Promotion

Walkers' football on-pack promotion, 'No Walkers No Game

In partnership with the UEFA Champions League, Walkers uses this opportunity to target the highly dedicated and loyal audience in football with their No Walkers No Game promotion. Using an on-pack promotion featuring various football stars, the promotional packs hit the shelves before the promotion’s start date on the 6th of May and are due to finish around mid-July. As a PepsiCo subsidiary, this promotion by Walkers is hosted on a new website – similar to an always-on promotional microsite but instead, for several of PepsiCo’s brands, specifically under the Polish and UK markets. To enter the promotion, it requires registration into JOY by PepsiCo, the website. To enter the No Walkers No Game promotion, participants will also have to enter the batch number on the promotional pack which can be found in the ‘best before’ box.

Walkers' football on-pack promotion, 'No Walkers No Game

‡UK & ROI, 18+ only. 09:00 06/05/24 – 20:59 14/07/24. Purchase necessary. Retain pack. Internet access required. Purchase a promotional pack, scan the QR code on pack or visit walkers.co.uk/nowalkersnogame, register for an account by providing your name, email address and then enter the code starting with PD found in the best before box, click to kick the football and find out instantly if you have won a prize. Instant Win 1 x £500 (or € equivalent) every 90 minutes: Enter between 09:00 and 20:59 each day. Prizes allocated by a random winning moment each 90 minutes. Prizes: 560 x £500 (or € equivalent), 8 per day. Max 1 entry per person per day. Max 1 x £500 prize per household. Wrap Up Draw: 21:00 14/07/24 – 23:59 14/10/24. All entries received during the Wrap Up Draw period will be entered into a prize draw. Wrap Up Draw Prizes: 10 x £500 (or € equivalent). T&Cs & details: www.walkers.co.uk/nowalkersnogame.​
Uploaded:
9/7/2024
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Brand:
Walkers
In collaboration with:
UEFA Champions League
First seen:
06/06/2024
Found:
Tesco
Type of Promotion:
Free Prize Draw
Instant Win
Promotion Category:
Snacks
Crisps
Food Cupboard
Prizes:
Cash
Entry Mechanic:
Form
URN
Tags:
Always-on
Brand Collaboration
Microsite
On-pack
Entry Requirements:
Purchase necessary, 18+, UK & ROI
View Promotion T&Cs:
Promotion T&Cs
Live placement:
Screenshot:
Walkers' 'No Walkers No Game' On-Pack Promotion
Screen recording:
Screenshot:
Walkers' 'No Walkers No Game' On-Pack Promotion

PriZe Details

Prizes:

Instant Win: During the Promotion Period, there are a total of 560 Prizes of £500 (or € equivalent) cash to be won. There is 1 Prize to be won every 90 minutes.

Wrap Up Draw: 10 winners will each win 1 x £500 (or € equivalent).

Estimated Prize Pool:

‡UK & ROI, 18+ only. 09:00 06/05/24 – 20:59 14/07/24. Purchase necessary. Retain pack. Internet access required. Purchase a promotional pack, scan the QR code on pack or visit walkers.co.uk/nowalkersnogame, register for an account by providing your name, email address and then enter the code starting with PD found in the best before box, click to kick the football and find out instantly if you have won a prize. Instant Win 1 x £500 (or € equivalent) every 90 minutes: Enter between 09:00 and 20:59 each day. Prizes allocated by a random winning moment each 90 minutes. Prizes: 560 x £500 (or € equivalent), 8 per day. Max 1 entry per person per day. Max 1 x £500 prize per household. Wrap Up Draw: 21:00 14/07/24 – 23:59 14/10/24. All entries received during the Wrap Up Draw period will be entered into a prize draw. Wrap Up Draw Prizes: 10 x £500 (or € equivalent). T&Cs & details: www.walkers.co.uk/nowalkersnogame.​

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