Just Eat's 'Ultimate Match' Promotion

During the 2024 Euros, Just Eat incentivises purchases with this play-to-win promotion

Users subscribed to Just Eat's newsletter may have seen this promotion mentioned in their inbox. The newsletter directs customers to www.just-eat.co.uk/deals/ultimate-match/ a promotional webpage featuring simple animations and outlining the promotion's general terms.

Just Eats utilises the time proximity the promotion is running to the European Football Leauge to get more foot traffic to their site, with so many fans' attention on football, watching the game with friends, grabbing a takeaway seems like a natural order of things, giving delivery apps like Just Eat a great opportunity to increase their sales and welcome new customers with this promotion.

The promotion lasts around a month and is an instant win with gamified elements - if the entrant is met with two matching cards, they will receive a winner message.

During the 2024 Euros, Just Eat incentivises purchases with this play-to-win promotion

T&Cs apply. £5 minimum order to play. Two plays per customer per day. Link is valid for 72 hours. Campaign will end on 14 July 2024 at 23:59. By participating you give your consent to the processing of personal data for this campaign.
Uploaded:
8/7/2024
Share:
Brand:
Just Eat
In collaboration with:
First seen:
05/07/2024
Found:
Just Eat Newsletter
Type of Promotion:
Instant Win
Promotion Category:
Food Delivery
Prizes:
Travel
Experiences
Cash
Holiday
Tech
Vouchers/Gift Cards
Entry Mechanic:
Newsletter Link
Form
Tags:
Gamification
Off-pack
Entry Requirements:
Purchase necessary, 18+, UK
View Promotion T&Cs:
Promotion T&Cs
Live placement:
Screenshot:
Just Eat's 'Ultimate Match' Promotion
Screen recording:
Screenshot:
Just Eat's 'Ultimate Match' Promotion

PriZe Details

233,399 x Just Eat Voucher £3

2 x Just Eat Gift Cards £1,000

15,384 x Greggs £5

5,556 x KFC £10

52,174 x Subway® £5

50,000 x Papa Johns £5

1 x Amalfi holiday £5,000

5 x £1,000 cash £1,000

10 x A smartphone (Samsung or iPhone) £840

330,537 x 4 months of Spotify Premium

Estimated Prize Pool:

£100,000 +

T&Cs apply. £5 minimum order to play. Two plays per customer per day. Link is valid for 72 hours. Campaign will end on 14 July 2024 at 23:59. By participating you give your consent to the processing of personal data for this campaign.

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