Finish The Story Contest

Lay's US finish the story competition promotion

In the Lay's Finish The Story Contest, which ran during Super Bowl LVI 2022, legal residents of the 50 United States and the District of Columbia, aged 18 and older, had the opportunity to showcase their creativity. Participants used Twitter to craft imaginative endings to Lay's provided story prompts, tagging @LAYS and including #entry in their tweets. The contest spanned from February 13, 2022, until the end of Super Bowl LVI 2022, with entries judged based on creativity and uniqueness by a panel of experts. Seven lucky winners each received a grand prize of $10,000, awarded as checks, totaling $70,000 in prizes. Winners were notified via Direct Message on Twitter and required to complete the necessary forms within ten days to claim their prizes. By participating, contestants granted Lay's the rights to use their entries for promotional purposes. The contest aimed to engage fans creatively, adhering to detailed official rules available to all participants.

Lay's US finish the story competition promotion

Legal residents of the 50 United States and the District of Columbia, who are 18 (except Alabama and Nebraska 19 and 21 in Mississippi) years of age or older as of date of entry. Employees, officers and directors of Frito-Lay, Inc. (“Sponsor”), Partners, High Dive, OMD, Realtime Media LLC (“Administrator”), their respective parent companies, affiliates, subsidiaries, advertising, contest, fulfillment and marketing agencies, (collectively, “Promotion Parties”) their immediate families (parent, child, sibling & spouse and their respective spouses, regardless of where they reside) and persons living in the same households as such individuals (whether related or not) are not eligible to participate in the Promotion. By participating, you agree to these Official Rules and to the decisions of the Sponsor, which are final and binding in all respects. Void in any state not listed above and where prohibited by law, rule, or regulation. All federal, state, and local laws and regulations apply.
Uploaded:
25/6/2024
Share:
Brand:
Lay's
In collaboration with:
First seen:
11/29/2023
Found:
Lay's website
Type of Promotion:
Free Prize Draw
Promotion Category:
Food Cupboard
Snacks
Prizes:
Cash
Entry Mechanic:
Social Engagement
Tags:
Social
Entry Requirements:
Purchase not necessary, USA, 18+
View Promotion T&Cs:
Promotion T&Cs
Live placement:
Screenshot:
Finish The Story Contest
Screen recording:
Screenshot:
Finish The Story Contest

PriZe Details

7 x $10,000.00, awarded in the form of a cheque

Estimated Prize Pool:

£50,000 - £100,000

Legal residents of the 50 United States and the District of Columbia, who are 18 (except Alabama and Nebraska 19 and 21 in Mississippi) years of age or older as of date of entry. Employees, officers and directors of Frito-Lay, Inc. (“Sponsor”), Partners, High Dive, OMD, Realtime Media LLC (“Administrator”), their respective parent companies, affiliates, subsidiaries, advertising, contest, fulfillment and marketing agencies, (collectively, “Promotion Parties”) their immediate families (parent, child, sibling & spouse and their respective spouses, regardless of where they reside) and persons living in the same households as such individuals (whether related or not) are not eligible to participate in the Promotion. By participating, you agree to these Official Rules and to the decisions of the Sponsor, which are final and binding in all respects. Void in any state not listed above and where prohibited by law, rule, or regulation. All federal, state, and local laws and regulations apply.

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