Pringles' Away From Home PayPoint Payouts Campaign

Pringle's partnership promotion with PayPoint

Pringles had partnered with PayPoint to give shoppers the chance to win hundreds of cash when they buy a participating promotional can.

Wimmers will recieve a digital voucher which they can then redeem at any PayPoint terminal for thei cash prize.

For this promotion, Pringles has also encouraged retailers to get involved, providing free point-of-sales (POS) kits to engage and incentivise shoppers engagement.

This month, we’ll be activating a summer partnership with PayPoint that offers people the chance to win cash prizes up to £100 when they buy a large can of Pringles. This is a big focus for us in the Away From Home channel and we’re delighted to be partnering with PayPoint for the first time in a number of independent and managed convenience stores across the UK.
Georgie Strawson, Pringles assistant marketing activation and POS manager

Pringle's partnership promotion with PayPoint

Uploaded:
18/7/2024
Share:
Brand:
Pringles
In collaboration with:
PayPoint
First seen:
18/07/2024
Found:
IPM 2024 Awards Shortlist
Type of Promotion:
Free Prize Draw
Promotion Category:
Snacks
Crisps
Food & Drink
Food Cupboard
Prizes:
Cash
Entry Mechanic:
Form
Tags:
Microsite
On-pack
Entry Requirements:
Purchase necessary, 18+, GB
View Promotion T&Cs:
Promotion T&Cs
Live placement:
Screenshot:
Pringles' Away From Home PayPoint Payouts Campaign
Screen recording:
Screenshot:
Pringles' Away From Home PayPoint Payouts Campaign

PriZe Details

142 x £10 Cash

147 x £25 Cash

100 x £50 Cash

75 x £100 Cash

Estimated Prize Pool:

£10,000 - £50,000

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