Play Elf & Seek

Vodafone's "Play Elf & Seek" holiday promotion uses an instant win-prize promotion mechanic and an engaging web-app gamified AR experience. Vodafone encouraged users to take to social media and look for OOH interactive media to capture and win with additional elves as part of the gamification-focused promotion, encouraging users to tag @VodafoneUK and using the #ElfandSeek to ask for elves to be dropped near them.

Living in UK, over 18, Employees or agents of the Promoter or any of its group companies or anyone professionally connected to this Prize Draw are not eligible to enter. Entries (bulk or otherwise) made from trade, syndicates, consumer groups or third parties will not be accepted. If it becomes apparent that a participant is registering for the prize draw multiple times or using a computer(s) to circumvent this or any other condition by, for example, the use of ‘script’, ‘geo-spoofing’, ‘brute force’ or any other automated means, that person’s entries will be disqualified and any prize award will be void. Have access to a smart phone with internet or mobile data access. Data usage will be charged dependent on your data plan
Uploaded:
25/6/2024
Share:
Brand:
Vodafone
In collaboration with:
First seen:
02/20/2024
Found:
Email
Type of Promotion:
Instant Win
Promotion Category:
Technology
Mobile Services
Prizes:
Experiences
Entry Mechanic:
Form
Tags:
Microsite
Gamification
Award Winning
Entry Requirements:
Purchase not necessary, UK, 18+
View Promotion T&Cs:
Promotion T&Cs
Live placement:
Screenshot:
Play Elf & Seek
Screen recording:
Screenshot:
Play Elf & Seek

PriZe Details

1 x Winter Sun Holiday to Tenerife (All-Inclusive) including London -Tenerife flights and insurance. Prize for winner and one guest 18+; 5 x Three-course dinner and drinks for 4 adults at a Bib Gourmand or AA Rosette restaurant. Maximum value of £100 per person including service charge; 5 x Family Entertainment Bundle (Amazon Echo Dot Smart Speaker with Alexa, 1 x Amazon Fire HD 10 Tablet with Alexa, 10.1”; 1 x Nintendo Switch Lite Handheld Console); 1 x 4 tickets to the London Palladium Panto and overnight stay at the 4* Cumberland Hotel. Prize for winner and three guests; UK Christmas weekend break for 2 people (2x). Prize for winner and one guest 18+. If guest is under 18, they must have consent from a parent or guardian; Weekend trip to Edinburgh Christmas market for 2 people (2x), Prize for winner and one guest 18+. If guest is under 18, they must have consent from a parent or guardian; Weekend trip to Berlin Christmas market for 2 people (1x). Prize for winner and one guest 18+. If guest is under 18, they must have consent from a parent or guardian; 7-night trip to the North Pole (Lapland) for your family (1x). Prize for winner and x guest(s) 18+. If guest is under 18, they must have consent from a parent or guardian; 200 x £20 Asos voucher; 5 x TV & Entertainment subscription (1 x LG LED HDR 4K Ultra HD Smart TV, 43-inch; 1 x 12-month subscription to a leading streaming service in the UK); 40 x homeware bundles (1 x Neom Organics London Cosy Nights Scented Candle, 185g; 2 x Wool Mix Boucle Throws; 1 x Hotel Chocolat Velvetiser; 2 x Stoneware mugs); 40 x Choice of family board game; 15x Monthly Flowers for 1 Year; 20 x £25 Prezzee smart card; 70 SMEG Red Lavazza A Modo Mio Coffee Machines to be won; 5,000 x £4 Morrison’s vouchers; 3,500 x 1 pair of sockshop festive socks; 1,500 Sainsbury’s vouchers worth £4; 2,500 x Gruum Free daily moisturiser (worth £8 RRP). Choice of: 50ml Rosemary, sage & green tea daily moisturiser or 50ml niacinamide, sage & green tea gentle moisturiser; 2,500 x Gruum Soak Massage Duo; 2,000 x £5 Amazon eGift Cards; 280x limited edition Vodafone soft toy; 135 x limited edition Vodafone key ring; 5x Nintendo Switch with 2 x games; 5x Sony Sound bar HT-SF150

Estimated Prize Pool:

Living in UK, over 18, Employees or agents of the Promoter or any of its group companies or anyone professionally connected to this Prize Draw are not eligible to enter. Entries (bulk or otherwise) made from trade, syndicates, consumer groups or third parties will not be accepted. If it becomes apparent that a participant is registering for the prize draw multiple times or using a computer(s) to circumvent this or any other condition by, for example, the use of ‘script’, ‘geo-spoofing’, ‘brute force’ or any other automated means, that person’s entries will be disqualified and any prize award will be void. Have access to a smart phone with internet or mobile data access. Data usage will be charged dependent on your data plan

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